OPERATION MANAGEMENT
OPERATION MANAGEMENT
2nd Edition
ISBN: 9781260242423
Author: CACHON
Publisher: MCG
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Chapter 20, Problem 19CQ
Summary Introduction

To determine: The product which is expected to have higher sales for the given scenario.

Given scenario: Two products A and B. A has a population size of 1000 and 50% awareness level whereas product B has 10,000 as population size and 5% awareness level. Both products have same purchase probability.

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