Principles of Information Systems (MindTap Course List)
Principles of Information Systems (MindTap Course List)
12th Edition
ISBN: 9781285867168
Author: Ralph Stair, George Reynolds
Publisher: Cengage Learning
Question
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Chapter 2, Problem 2TA
Program Plan Intro

Competitive advantage:

  • It is the condition or technique that allows the company or organization to provide quality of services.
  • This helps the productive entity to increase the sales and profit levels.
  • It helps a company to outperform its competitors.

Explanation of Solution

Justification:

  • Tesco includes various strategies to achieve the competitive advantage and they can be explained as follows
    • Niche strategy: It includes high performance products but not its duplicates...

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