CONNECT CODE CUSTOM FOR USM MKT
CONNECT CODE CUSTOM FOR USM MKT
7th Edition
ISBN: 9781265841409
Author: Grewal
Publisher: MCGRAW-HILL HIGHER EDUCATION
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Chapter 17, Problem 9MA
Summary Introduction

To discuss:   A retailer from which person X has obtained a personalized product, service, or promotion offerings and the type of personalization it provides.

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