Business in Action (8th Edition)
Business in Action (8th Edition)
8th Edition
ISBN: 9780134129952
Author: Courtland L. Bovee, John V. Thill
Publisher: PEARSON
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Chapter 16.6, Problem 1IYB
Summary Introduction

To discuss: The outcomes of using social media to ask questions about a product.

Social media marketing is the way toward expanding brand awareness and site traffic through social media websites.

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