Management
Management
12th Edition
ISBN: 9781305393462
Author: DAFT, Richard L.
Publisher: South-Western College Pub
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Chapter 16, Problem 3CFCA
Summary Introduction

To determine:

Is the success of particular salespeople creating a situation where customers are more loyal to the salesperson than the store itself.

Case summary:

Lauren Brewster developed a new more customer friendly experience in her store.

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