Business Driven Technology
Business Driven Technology
7th Edition
ISBN: 9781259567322
Author: Paige Baltzan Instructor
Publisher: McGraw-Hill Education
Expert Solution & Answer
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Chapter 16, Problem 1AYK

Explanation of Solution

Classic Website

  • This particular website creates the maximum income keeping in mind the maximum number of hits, contributing $500,000 daily, whereas, the Contemporary website contributes $20,000 daily, the New Age website contributes $50,000 daily and website ‘Traditional Website’ contributes $130,000 daily.
  • Classic Website has the highest number of online hits daily, which is mainly because of the tremendous loyalty among the customers that results in return visits to the particular website.
  • Thus, this particular website can be categorized as the utmost fruitful of the four due to the exceptionally high visitor count per day, one of the best in sales of cases and yielding the most profit, combined with very few abandoned or empty shopping carts.

Contemporary Website

  • This particular website boasts of the maximum time that visitors spend on the website owing to it being more attractive and visually striking and pleasing to the eyes.
  • Similar to the previous website, this website as well has the least number of or absolutely no abandoned carts, mainly due to its smooth and streamlined process of check-out that doesn’t create any problems for customers.
  • But, this particular website generates the smallest amount of revenue due to less number of customers visiting the site. These low visits by customers on this particular site can be attributed to the lack of suitable links on Google and less visibility on the web, creating difficulties for the visitors to find the site.

New Age Website

  • This website has the highest number of visitors as well as highest number of unique visitors per day, which may be mainly probable due to their advertising strategies...

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