Operations Management: Processes and Supply Chains (11th Edition)
11th Edition
ISBN: 9780133872132
Author: Lee J. Krajewski, Manoj K. Malhotra, Larry P. Ritzman
Publisher: PEARSON
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Chapter 15, Problem 3VC
Summary Introduction
Case Summary: The Clif Bar Company is into making wholesome natural ingredients. The mission was to attain sustainable growth by checking both technology and only organic raw materials. In 2003, it stated that the products are 70% certified organic materials.
Interpretation:The issues or risks to sustainability faced by Clif Bar & Company if it chooses to expand to internal markets.
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Operations Management: Processes and Supply Chains (11th Edition)
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