North American Pharmaceuticals, Inc. specializes in packaging bulk drugs in standard dosages for local hospitals. The company has been in business for seven years and has been profitable since its second year of operation. Don Greenway, Assistant Controller, installed a
Wyant Memorial Hospital has asked North American Pharmaceuticals to bid on the packaging of one million doses of medication at total cost plus a return on total cost of no more than 15 percent. Wyant defines total cost as including all variable costs of performing the service, a reasonable amount of fixed
Greenway has accumulated the following information prior to the preparation of the bid.
Required:
- 1. Calculate the minimum price per dose that North American Pharmaceuticals could bid for the Wyant Memorial Hospital job that would not reduce the pharmaceutical company’s income.
- 2. Calculate the bid price per dose using total cost and the maximum allowable return specified by Wyant Memorial Hospital.
- 3. Independent of your answer to requirement (2), suppose that the price per dose that North American Pharmaceuticals, Inc. calculated using the cost-plus criterion specified by Wyant Memorial Hospital is greater than the maximum bid of $.015 per dose allowed by Wyant. Discuss the factors that the pharmaceutical company’s management should consider before deciding whether or not to submit a bid at the maximum price of $.015 per dose that Wyant allows.

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