Understanding Business
Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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Chapter 14, Problem 4CT
Summary Introduction

To think critically about: Whether an individual is impressed by the use of celebrity in advertisements and a celebrity that an individual will choose to promote HG.

Introduction: Advertisement is monologue medium to promote a particular product, idea or anything else. It is a paid medium, which means that the advertiser has to pay for the advertisement.

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