Excellence in Business Communication (11th Edition)
Excellence in Business Communication (11th Edition)
11th Edition
ISBN: 9780133544176
Author: John V. Thill, Courtland L. Bovee
Publisher: PEARSON
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Chapter 14, Problem 22LOC
Summary Introduction

To determine: To assess the best strategy for using the Twitter-enabled backchannel in a presentation.

Introduction: Twitter is a well-known web-based communications platform that is frequently used to enable blogging and the other micro blogging trends as well. This is supported by other social networking sites such as Facebook. Other participation can be seen from various online communities.

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