Chapter 14, Problem 14.4MBA

Balanced scorecard
Costco Wholesale Corporation (COST) operates membership warehouses throughout the United States and the world. Fifteen Costco metrics and recent initiatives are as follows
1. Increasing same store sales
2. Improving safety procedures for warehouse prepared foods
3. Reducing the number of product returns
4. Researching consumer preferences
5. Increasing the number of warehouses with gas pumps
6. Offering training programs for all new employees
7. Offering awards for employees with more the five years of service
8. Improving Costco online consumer experience
9. Increasing gross profit percentage
10. Changing containers from square to round to increase the number of containers that can be shipped on a pallet
11. Developing a company-owned coffee roasting operation
12. Using floor-ready packaging from suppliers
13. Reducing warehouse energy usage for floor lighting
14. Increasing the use of automation to increase efficiencies
15. Increasing the average revenue per member
Assign each item to one of the four dimensions of the balanced scorecard
1.learning and innovation
2.customer
3-internal process 4.financial