EBK PEARSON ETEXT INTERNATIONAL BUSINES
9th Edition
ISBN: 9780136846871
Author: Wild
Publisher: VST
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Chapter 14, Problem 10TU
Summary Introduction
To discuss:
The factors that are likely to explain the reason for selecting that particular method.
Introduction:
A promotion is a type of marketing strategy, which is used to inform the consumers of the features of the product, service or a brand. The main aim of promotion is to increase the awareness among the customers, to create interest, and to increase sales of the product.
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Chapter 14 Solutions
EBK PEARSON ETEXT INTERNATIONAL BUSINES
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