CONNECT CODE CUSTOM FOR USM MKT
7th Edition
ISBN: 9781265841409
Author: Grewal
Publisher: MCGRAW-HILL HIGHER EDUCATION
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Chapter 13.5, Problem 1PC
Summary Introduction
To determine: The importance of the service recovery for firms.
Introduction: Service recovery is the process to bring the customers from the state of dissatisfaction to the state of satisfaction.
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CONNECT CODE CUSTOM FOR USM MKT
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