EBK PEARSON ETEXT INTERNATIONAL BUSINES
EBK PEARSON ETEXT INTERNATIONAL BUSINES
9th Edition
ISBN: 9780136846871
Author: Wild
Publisher: VST
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Chapter 13, Problem 12TU
Summary Introduction

To Determine:

The formation of Global One, Unisource and other partnerships need to be assessed and the strategic factors that might have influenced the entry mode choices that these companies made need to be identified.

Introduction:

Global One was a joint venture between Deutsche telecom, France telecom and Spring. It was created to provide telecommunication services to multi-national companies.

AT&T is an American company telecommunication company founded in the year 1983. Randall Stephenson is the CEO of the company. It is a pioneer in telecommunications, media, entertainment and technology. It mainly provides fixed telephone and mobile services throughout the United States. After the recent takeover of Warner media it has become the largest media and Entertainment Company.

Unisource is a Dutch-based company, which has joint phone service ventures, that includes the Dutch, Sweden, Swiss and Spain based phone companies.

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