CONNECT ONLINE ACCESS F/MANAGERIAL ACC.
CONNECT ONLINE ACCESS F/MANAGERIAL ACC.
6th Edition
ISBN: 9781264445356
Author: Noreen
Publisher: MCG
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Chapter 12, Problem 12.5Q
To determine

Introduction: A balanced scorecard contains the performance measures taken in brief from the company’s strategy. Balanced scorecard measurement uses four perspective lenses to evaluate the business performance by setting the goals and the strategies to achieve such goals.

To discuss: The reason for the variation in measures used in the balanced scorecard from company to company.

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