1.
Introduction: Strategies are the paths to be followed in order to achieve the desired goals and objectives. Strategies should be smartly aligned with the desired goals and available resources.
To discuss: The comparison and contrast between the strategies of Company A and Company D.
2.
Introduction: A balanced scorecard refers to a set of performance measures that aid the company to attain its goals and strategies. Balanced scorecard measurement uses four perspective lenses to evaluate the business performance by setting the goals and the strategies to achieve such goals.
To discuss: The balanced scorecard measures for each company and links the scorecard measures using the framework.
3.
Introduction: The balanced scorecard measurement of business performance consists of considering four different perspective lenses which focus on identifying the goals of the organization, creating strategies to achieve the set goals, and measuring the level of goal achievement. The balanced scorecards for each company are based on the strategies prepared by the respective company and the goals that are required to be achieved.
To discuss: The hypotheses built into each scorecard and the reason for the difference in hypotheses between the companies.

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Chapter 12 Solutions
CONNECT ONLINE ACCESS F/MANAGERIAL ACC.
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