EBK PRINCIPLES OF MARKETING
EBK PRINCIPLES OF MARKETING
17th Edition
ISBN: 8220103613774
Author: Armstrong
Publisher: YUZU
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Chapter 12, Problem 12.4DQ
Summary Introduction

To discuss: The third-party logistics providers and their usage to companies.

Introduction:

An individualistic logistic provider performs all the functions to obtain customers’ products to a market. Third party logistic providers are companies that can afford an array of logistics activities for their customers.

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