FOUNDATIONS OF BUSINESS
FOUNDATIONS OF BUSINESS
6th Edition
ISBN: 9780357099292
Author: Pride
Publisher: CENGAGE L
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Chapter 11.4, Problem 2CC
Summary Introduction

To determine: The major types of markets.

Introduction: A market is a gathering of people or businesses, or both, that require products in a given classification and that have the capacity, eagerness, and specialist to buy such items.

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Explain the different types of markets and give examples of each.
Define the concept of market?
Understand the characteristics of business-to-business marketsand business-to-business market demand and how marketers classify business-to-business customers
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