MANAGEMENT LCPO
MANAGEMENT LCPO
9th Edition
ISBN: 9781264345151
Author: KINICKI
Publisher: MCGRAW-HILL HIGHER EDUCATION
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Chapter 10, Problem 4MIA
Summary Introduction

Case summary:

Mr. B, the CEO of company C with past experience as a chief marketing officer in Company T, has to lead the organization for bringing changes in order to make the company successful as before. Mr. B has to face various challenges or problems for making strategic decisions regarding the change.

Interpretation: Take decisions regarding the change in Company C and also inspire the employees for such a change.

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