EBK ESSENTIALS OF MIS
EBK ESSENTIALS OF MIS
12th Edition
ISBN: 8220101459305
Author: LAUDON
Publisher: PEARSON
bartleby

Concept explainers

Question
Book Icon
Chapter 10, Problem 19MLM
Program Plan Intro

Social commerce:

  • Social commerce is a subset of the electronic commerce.
    • The transfer of electronic commerce activities and transactions through social computing.
  • It supports social communications and user helps, allowing customers to join actively in the marketing and selling of products and services in online marketplaces and communities.

Explanation of Solution

Business using the feature of social commerce for selling to consumers online:

  • Social commerce can test new products and ideas quickly and inexpensively.
  • Using social commerce, business can learn a more information about the customer.
  • Detect problems quickly and then reduce the customer anger.
  • Business can learn about the customer’s experience by using quick response of customers...

Blurred answer
Students have asked these similar questions
Explain social commerce and the reasons for its popularity?
Why is social commerce popular?
Identify the benefits and risks of e-commerce
Knowledge Booster
Background pattern image
Computer Science
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, computer-science and related others by exploring similar questions and additional content below.
Recommended textbooks for you
Text book image
Principles of Information Systems (MindTap Course...
Computer Science
ISBN:9781285867168
Author:Ralph Stair, George Reynolds
Publisher:Cengage Learning
Text book image
Fundamentals of Information Systems
Computer Science
ISBN:9781337097536
Author:Ralph Stair, George Reynolds
Publisher:Cengage Learning
Text book image
Principles of Information Systems (MindTap Course...
Computer Science
ISBN:9781305971776
Author:Ralph Stair, George Reynolds
Publisher:Cengage Learning
Text book image
MIS
Computer Science
ISBN:9781337681919
Author:BIDGOLI
Publisher:Cengage
Text book image
Enhanced Discovering Computers 2017 (Shelly Cashm...
Computer Science
ISBN:9781305657458
Author:Misty E. Vermaat, Susan L. Sebok, Steven M. Freund, Mark Frydenberg, Jennifer T. Campbell
Publisher:Cengage Learning
Text book image
CMPTR
Computer Science
ISBN:9781337681872
Author:PINARD
Publisher:Cengage