CRAFTING+EXEC.STRAT.:...(LL)-W/ACCESS
CRAFTING+EXEC.STRAT.:...(LL)-W/ACCESS
22nd Edition
ISBN: 9781260987669
Author: Thompson
Publisher: MCGRAW-HILL HIGHER EDUCATION
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Chapter 1, Problem 5LO
Summary Introduction

To identify: The concept that constitutes the viable business model.

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Identify the three main aspects in the Business Plan and explain them briefly.
Explain what a business model does.
What strategy should a business manager follow to increase the competitiveness of his business?
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