Write A. Product/Services that delivers value:B. Value proposition statement: Of CIMB BANK 2. Customer Value Proposition: A brief statement of how you will add value to the prospect'sbusiness by meeting a need or providing an opportunity. Include a brief description ofthe product or service:A. Product/Service that delivers value:B. Value Proposition Statement:In writing customer value proposition, salespeople should attempt to:1. Keep the statement fairly simple,2. Choose the key benefit(s) likely to be most important to the specific customer,3. Make the value proposition as specific as possible on tangible outcomes,4. Reflect any product or service dimensions that add value, whether or not they are paid for by thecustomer.5. Promise only what can be consistently delivered.Example of good customer value proposition:"ABC Company can improve its market share by a minimum of four percentage points in a one-yearperiod in its San Francisco and Dallas markets by implementing our customer satisfaction andretention training for its customer service personnel."

The products and services offered by companies to their customers aim at solving customer problems…

Answered: Write A. Product/Services that…

Business

Marketing

Write A. Product/Services that delivers value: B. Value proposition statement: Of CIMB BANK

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

See similar textbooks

Related questions

Q: How can the integration of sustainability concepts harmonize with an organization's enduring…

A: Sustainability concepts embody the fundamental or basic principles or standards of responsible…

Q: 35) Which of the following is an appropriate criterion to monitor the performance of functional…

A: A functional strategy - it is the short-duration game design for a fundamental functional division…

Q: Applying strategic management concepts :Prepare a BCG Matrix and QDPM with advantages and…

A: The BCG Matrix specifies the Boston Consulting Group Matrix which is about the aspect of strategic…

Q: ts Connect Quiz: Midterm Exam Part B 1 Question 19 What does the term 'VRIO' stand for? G Which…

A: Step 1: Step 2: Step 3: Step 4:

Q: A furniture manufacturer is assessing whether it should make or buy the wooden frames for…

A: Given, data :-the volume of chair to be produced per year= 100,000Fixed cost per year to make the…

Q: Describe the value chain of New Balance company, with particular focus on the primary activities…

A: A Small Introduction about Product Management Product management is an authoritative capacity…

Q: Service marketing topics _ how does service blueprinting can aid in designing and delivering…

A: Service blueprinting is a powerful tool in the field of service design, providing a visual…

Q: Nature of CRM Strategy – Operational Excellence, Product Leadership, Customer Intimacy

A: A CRM Strategy shows the plan of a firm unsettling its client base, calling attention to how it will…

Q: Using Porter’s Value Chain, what influences will KMS have across the primary and secondary elements…

A: INTRODUCTION: Organizations can utilize Porter's Value Chain as a framework to examine their…

Q: How is the source at Ashley furniture? Source: It includes the selection of suppliers that will…

A: Ashley, a renowned name in the furniture and retail industry is one of the largest furniture company…

Q: Is Coca-Cola Life a good strategic addition to Coca-Cola’s product range?

A: Among Coca-Cola's hundreds of brands are four of the global top five soft drinks: Coca-Cola, Diet…

Q: Make a detailed recommendation as to whether the company should purchase or manufacture the part.…

A: The answer is as follows:

Q: Make a detailed recommendation as to whether the company should purchase or manufacture the part.…

A: The answer is as follows:

Q: Provide an in-depth analysis and giving examples of both product and customer profitability…

A: Product profitability analysis enables businesses to balance costs and sales for a certain product.…

Q: What is the knowledge / information the Management can get from Dashboard to do unstructured…

A: Good decisions help individuals and organizations deal with challenges, and tackle problems. Through…

Q: Business Plan for 39 Storage https://www.39storage.com/ (This Company) Cover these points below…

A: 1. Industry: 39 Storage operates in the self-storage industry, a segment of the real estate market…

Q: Choose one ERP business value and explain why you think it's important.

A: Enterprise resource planning : Enterprise resource planning (ERP) includes technologies and systems…

Q: Q: fit in the topic into each of the services strategy: overall cost leadership, differentiation and…

A: Competition has become the new face of business function and survival. Today, all the efforts and…

Q: How is delivery at JYSK?

A: JYSK is a multinational company that is headquartered in Denmark. Since from the year 1979 the…

Question

Write

A. Product/Services that delivers value:

B. Value proposition statement:

Of CIMB BANK

2. Customer Value Proposition: A brief statement of how you will add value to the prospect's
business by meeting a need or providing an opportunity. Include a brief description of
the product or service:
A. Product/Service that delivers value:
B. Value Proposition Statement:
In writing customer value proposition, salespeople should attempt to:
1. Keep the statement fairly simple,
2. Choose the key benefit(s) likely to be most important to the specific customer,
3. Make the value proposition as specific as possible on tangible outcomes,
4. Reflect any product or service dimensions that add value, whether or not they are paid for by the
customer.
5. Promise only what can be consistently delivered.
Example of good customer value proposition:
"ABC Company can improve its market share by a minimum of four percentage points in a one-year
period in its San Francisco and Dallas markets by implementing our customer satisfaction and
retention training for its customer service personnel."

Expert Solution

This question has been solved!

Explore an expertly crafted, step-by-step solution for a thorough understanding of key concepts.

SEE SOLUTION Check out a sample Q&A here

Introduction

VIEW

Products and Services that deliver value in CIMB Bank

VIEW

Value Proposition statement

VIEW

Step by step

Solved in 3 steps

SEE SOLUTION Check out a sample Q&A here

Follow-up Questions

Read through expert solutions to related follow-up questions below.

Follow-up Question

COMPANY CIMB BANK

WRITE Sales Call Objective OF CIMB BANK: (must require customer action such as making a purchase, supplying critical information. Etc.)

Solution

by Bartleby Expert

SEE SOLUTION

Similar questions

What Dollar Tree's history (brief) with recent developments and performance over the past 2 years.
6. In brief, what is the purpose of customer rela-tionship management systems?
3. Suppose that a logistics company is designing its offering for a manufacturer of frozen foods to deliver their products to various retailers. Assume that the logistics company follows differentiation strategy to gain competitive advantage. How would this logistics company design the following aspects of the offering in order to create value for the frozen food manufacturer? (a) Product (b) Service (c) Delivery (d) Advice
Managers at ABC, Inc. are reviewing the economic feasibility of manufacturing a part that the company currently purchases from a supplier. Forecasted annual demand for the part is 3300 units. ABC operates 250 days per year. ABC’s financial analysts established a cost of capital of 10% for the use of funds for investments within the company. In addition, over the past year $500,000 was the average investment in the company’s inventory. Accounting information shows that a total of $24,000 was spent on taxes and insurance related to the company’s inventory. In addition, an estimated $9000 was lost due to inventory shrinkage, which included damaged goods as well as pilferage. A remaining $15,000 was spent on warehouse overhead, including utility expenses for heating and lighting. An analysis of the purchasing operation shows that approximately four hours are required to process and coordinate an order for the part regardless of the quantity ordered. Purchasing salaries average $28 per…
Need help on these questions
include detailsof blue apron following differentiation strategy to justify my selection
Analyze how does USAA business model for capitalizing value from not just products but also service offerings (or servitization)
DECISION MATRIX. Given the data in the Table Below, you are requested to help Ms. Meticulous in deciding what firm shall she choose in order to satisfy her criteria as illustrated in the Table. Show your solution and/or justification why? Weights per criterion Criteria Supplier 1 Supplier 2 Supplier 3 based on her importance 40 % Price 8 9 10 Accessibility Customer- 50 % 7 10 10 friendly (after sales service) TОTAL 10% 10 10 9. 25 29 29
What is Ecodesign?
18 can you plz help
How did CitizenM Hotels create value for their frequent traveler target market without raising costs? Make sure you explain the strategic approach used rather than just describing the activities implemented by the hotel.
Which of the following is true of companies that have already incorporated sustainability into their business? O a. Decreased energy costs O b. Deteriorating market share O c. Increased insurance costs O d. Decreased consumer demand O e. Increased legal risks