Why do some new companies set their selling prices as low as they can? To eliminate the competition To get market share as fast as possible To earn a high return on investment To quickly make a large profit

Why do some new companies set their selling prices as low as they can? To eliminate the competition To get market share as fast as possible To earn a high return on investment To quickly make a large profit

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Question

Why do some new companies set their selling prices as low as they can?

To eliminate the competition

To get market share as fast as possible

To earn a high return on investment

To quickly make a large profit

Formula Formula ROI (%) = Net Income Principal Amount × 100

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