Why a resort is recommended and appropriate for family travelers? Explain.Note: given lesson is in the photo attached 5. The Family (with millennial parents): As experienced travelers themselves, they expect tocontinue their adventures with their kids.What they expect: Families generally operate on a fairly strict budget, so getting the mostvalue for their money is important. Resort▸ A resort is typically spread out over more land area than a hotel, andprovides more services, activities, and amenities. It's a self-containedleisure destination, where guests can find on the premises everything theymight need during their vacation. A resort must have on-site staff and anestablishment serving food on the resort grounds.

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Why a resort is recommended and appropriate for family travelers? Explain. Note: given lesson is in the photo attached

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Question

Why a resort is recommended and appropriate for family travelers? Explain. Note: given lesson is in the photo attached

5. The Family (with millennial parents): As experienced travelers themselves, they expect to
continue their adventures with their kids.
What they expect: Families generally operate on a fairly strict budget, so getting the most
value for their money is important.

Resort
▸ A resort is typically spread out over more land area than a hotel, and
provides more services, activities, and amenities. It's a self-contained
leisure destination, where guests can find on the premises everything they
might need during their vacation. A resort must have on-site staff and an
establishment serving food on the resort grounds.

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