Small Potatoes is a family-operated seed business that has grown rapidly. Small Potatoes specializes in supplying home gardeners with the finest seeds and gardening supplies. Until now, the firm has done all its business by placing ads in gardening and health magazines, and taking orders using a toll-free telephone number. Now, the family has decided to establish a website and sell online, but there is some disagreement about the best way to proceed. Some say it would be better to develop the site on their own, and Betty Lou Jones, a recent computer science graduate, believes she can handle the task. Others, including Sam Jones, Betty’s grandfather, feel it would be better to outsource the site and focus on the business itself. Suppose the family asked for your opinion. What approach would you take? What additional questions would you ask? Does this appear to identify diversity, equity and inclusion?
Small Potatoes is a family-operated seed business that has grown rapidly. Small Potatoes specializes in supplying home gardeners with the finest seeds and gardening supplies. Until now, the firm has done all its business by placing ads in gardening and health magazines, and taking orders using a toll-free telephone number. Now, the family has decided to establish a website and sell online, but there is some disagreement about the best way to proceed. Some say it would be better to develop the site on their own, and Betty Lou Jones, a recent computer science graduate, believes she can handle the task. Others, including Sam Jones, Betty’s grandfather, feel it would be better to outsource the site and focus on the business itself. Suppose the family asked for your opinion. What approach would you take? What additional questions would you ask? Does this appear to identify diversity, equity and inclusion?
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Small Potatoes is a family-operated seed business that has grown rapidly. Small Potatoes specializes in supplying home gardeners with the finest seeds and gardening supplies. Until now, the firm has done all its business by placing ads in gardening and health magazines, and taking orders using a toll-free telephone number.
Now, the family has decided to establish a website and sell online, but there is some disagreement about the best way to proceed. Some say it would be better to develop the site on their own, and Betty Lou Jones, a recent computer science graduate, believes she can handle the task. Others, including Sam Jones, Betty’s grandfather, feel it would be better to outsource the site and focus on the business itself. Suppose the family asked for your opinion.
- What approach would you take?
- What additional questions would you ask?
- Does this appear to identify diversity, equity and inclusion?
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