2 Which of the following(s) is not true regarding persuasive messages?O a. Agood persuasive message must also be informativeO b. Persuasive messages must appeal to the reader's reasoning or emotions.Oc. One technique for persuasion through social media is reciprocation.O d. Persuasion manipulates readers into agreementO e. Digital persuasion through social media is an essential part of a business's online marketing strategy

The messages are an important component of communication. There are different types of messages that…

Answered: Which of the following(s) is not true…

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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A.3 Yellowburn University, a not-for-profit higher education organization, has the following mission statement: ‘We aim to deliver excellent tuition in state-of-the-art facilities to help develop socially responsible students and to contribute to global academic research.’ Which TWO of the following would be appropriate objectives to fit in with this mission? To deliver the best possible lessons. Each member of staff is to write two research papers for publication over the next two years. To increase car parking space at the university by 10% in the next 12 months to improve access. To get 15% of all students to receive first class honors degrees each year. To ensure 100% attendance from all students for every lecture.
Course: Management Informatin Systems 1 This activity demonstrates how to create graphics to enhance the presentation of quantitative data Scenario The sales manager for a small manufacturer is interested in marketing the company's rain coat line in a new area of the country. As a first step to establishing a marketing plan she has asked you to produce some graphs showing the market share of the products sold over the past several years in the region. Analysis After some research, you acquire the approximate sales for each of the competing products presently in the region under consideration (See the data given below). The question now is to show how best to organize the data to take advantage of a graphical analysis. Pie charts give a quick overview of the market share "slices” each competitor presently enjoys. So you decide to use a pie chart to graph the most recent year's sales data for the region. This will give a good indication of just who the market leaders are and how crowded…
Louisiana is busy designing new lottery scratch-off games. In the latest game, Bayou Boondoggle, the player is instructed to scratch off one spot: A, B, or C. A can reveal "Loser," "Win $2," or "Win $15." B can reveal "Loser" or "Take a Second Chance." C can reveal "Loser" or "Win $500." On the second chance, the player is instructed to scratch off D or E. D can reveal "Loser" or "Win $2." E can reveal "Loser" or "Win $15." The probabilities at A are 0.70, 0.19, and 0.11. The probabilities at B are 0.75 and 0.25. The probabilities at C are 0.995 and 0.005. The probabilities at D are 0.6 and 0.4. Finally, the probabilities at E are 0.94 and 0.06. Draw the decision tree that represents this scenario. Use proper symbols and label all branches clearly. Calculate the expected value of this game. Choose the correct decision tree below. OA. O C. B Loser (0.995) Win $2 (0.00) Win $500 (0.005) Loser (0.75) 2 Second Chance (0.25) 0 Loser (0.6) 0 Win $2 E Loser (0.70) 0 0.4) 2 Loser (0.94) Win $2…
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Q.1) Identify other key resources or capabilities possessed by Next discussed in the article. Capabilities: One of Next’s main capability which Wolfson implemented on Next was to change the existing methodology that was used by Bronek Masojada, with respect to his ideology which he executed was the use of the catalogue, and replace it with modern day technology by introducing ecommerce, which paved way for consumers to purchase goods online, this then gave Next a leverage over other stores as well as avoid the disturbances caused by Covid-19. With ecommerce next has been capable of generating 500m in sales in overseas Online store label which started off as an experiment selling sports wear has been making good money around 500m just last year With the innovation of total platform next has become online host for other well known brands to help launch their products on ecommerce. Which can bring customers to next website. With covid-19 around the corner next online sales have been all…

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