What kind of opportunities and threats in the international / global marketplace do you see impacting the Apple Inc. company? Which trends are likely to impact this company/brand?

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter6: Target Markets: Segmentation And Evaluation
Section6.2: Mattel Uses Market Segmentation To Stay On Top
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What kind of opportunities and threats in the international / global marketplace do you see impacting the Apple Inc. company? Which trends are likely to impact this company/brand?

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