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What is Six - Sigma?

What is Six - Sigma?

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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1.1) What is Six - Sigma? 1.2) When implemented effectively in manufacturing organizations and what gains does it give to a company? 1.3) What does the literature say about the likelihood of successful implementation of Six Sigma in an organization? 1.4) What evidence is there that Six Sigma has been implemented in how many organizations in the world? 1.5) What are the financial benefits are reported by the organization after the successful implementation in the world? 1.6) The increased global manufacturing competition forces many organizations to adapt quality tools and techniques in order to survive in the modern marketplace. Find and choose a real case study of the organization of your own choice (such as healthcare, IT-industry, automobile, chemical etc.) and critically analyzed how these organization reduced their product defects and reduced cost using six sigma methodology.
Transcribed Image Text:1.1) What is Six - Sigma? 1.2) When implemented effectively in manufacturing organizations and what gains does it give to a company? 1.3) What does the literature say about the likelihood of successful implementation of Six Sigma in an organization? 1.4) What evidence is there that Six Sigma has been implemented in how many organizations in the world? 1.5) What are the financial benefits are reported by the organization after the successful implementation in the world? 1.6) The increased global manufacturing competition forces many organizations to adapt quality tools and techniques in order to survive in the modern marketplace. Find and choose a real case study of the organization of your own choice (such as healthcare, IT-industry, automobile, chemical etc.) and critically analyzed how these organization reduced their product defects and reduced cost using six sigma methodology.
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