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WH FRAMEWORK The W in this framework stands for Group of answer choices Where the decision is made What the decision means Who the decision affects When the decision becomes effective

WH FRAMEWORK The W in this framework stands for Group of answer choices Where the decision is made What the decision means Who the decision affects When the decision becomes effective

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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WH FRAMEWORK

The W in this framework stands for

Group of answer choices
Where the decision is made
What the decision means
Who the decision affects
When the decision becomes effective
Expert Solution
Background

The ethics are observed because society has determined that it is the proper path of conduct. Ethics is frequently associated with fields such as law, medicine.

The term "ethics" has no religious connotation. On the other hand, morals refer to what an individual personally believe into and his thoughts about the right and wrong deeds.

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