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- Product: NIVEA carries out its market research with consumers in a number of different ways. These include: using focus groups to listen to consumers directly gathering data from consumers through a variety of different research techniques Product testing with consumers in different markets. Competitor products tend to be problem-focused and offer medicated solutions. This gives NIVEA a competitive advantage. NIVEA VISAGE Young provides a unique bridge between the teenage market and the adult market. The company improved the product to make it more effective and more consumer-friendly. Beiersdorf tested the improved products on a sample group from its target audience before finalizing the range for re-launch. This testing resulted in a number of changes to existing products. Improvements included: Changing the formula of some products. For example, it removed alcohol from one product and used natural sea salts and minerals in others. Introducing two completely new products. A new…The Vice President of sales of International production company is wondering how the recently introduced marketing strategy is not working and the sales of the company is declining day by day. The situation becomes worsen when many competitors also introduced the similar products and its really affecting the sales of the company and the success of the organization was also at risk in the long run. What is construct in a research? Write in your own understanding. What would be the construct of the present business problem given above?and Develop the theoretical Framework of the present business problem from your understanding.12. Customer satisfaction of different car brands showed that the customers were excited about the new features of one of the well-known luxury brands. It also showed that new model of the brand used smart technologies which exceeded customer survey expectations. However, customers were not highly satisfied with the location of service centers and customer response. In view of this survey finding, what should car manufacturer do? What should be its new or augmented marketing plan?
- Q2: What is market segmentation and what does it mean to proflie the target audience?The Vice President of sales of International production company is wondering how the recently introduced marketing strategy is not working and the sales of the company is declining day by day. The situation becomes worsen when many competitors also introduced the similar products and its really affecting the sales of the company and the success of the organization was also at risk in the long run. A What is construct in a research? Write in your own understanding. B What would be the construct of the present business problem given above? C Develop the theoretical Framework of the present business problem from your understanding. NOTE : please answer all 3questions pleaaseName and describe the four major sets of variables that might be used in segmenting consumer markets. Which segmenting variable(s) do you think Bata is using?
- Explain how the use of secondary source of data (news articles) can be used as supporting infomation for the following research topic: COVID-19 : A Threat to the Financial Resiliency of Marriott Caribbean Hotel Employees.Are these Dogs, Stars, Question mark or Cash Cows? Why? BNSF Duracell Fruit of the Loom Garan Incorporated Justin Brands Richline Group See's Candies Ben Bridge Jeweler Berkshire Hathaway Energy Company Nebraska Furniture Mart Lubrizol Corporation BoatU.S. Marmon Holdings, Inc. Borsheims Fine Jewelry McLane Company Brooks MedPro Group Note:- Do not provide handwritten solution. Maintain accuracy and quality in your answer. Take care of plagiarism. Answer completely. You will get up vote for sure.A popular Indian Brand wants to establish, retail chain hyper-market in all metro cities in the country. Before they establish, the company wants to know their success rate compare to other competitive brand. (i) Formulate a Market Feasibility Survey Plan (ii) Develop a marketing questionnaire to know the success rate of the competitive brand.
- Explain. how could test marketing be used to help a company that was looking to redesign large network of stores across the country?KFC is considering introducing a new range of healthy meal options. In order to measure the success of these new healthy meal options, they decided to make it available in some of its restaurants only Correctly identify and discuss the research method KFC will employ when testing out the health meal option is some of its restaurants. Ensure to show application to the scenario. Describe how KFC will use Internal Data and Marketing Intelligence to help the company in deciding to introduce the new health meal option.urgent pls BPA is not Business Analysis and describe TWO (2) reason why they are different
