United Fruit once dominated business and politics in Central America. It was the first truly multinational modern corporation. As well as harvesting the region's bananas, the company also wielded formidable influence over small nations, which were often ruled by corrupt dictators. United Fruit began in the 1870s as a business sideline of Minor Cooper Keith, who was also building a railway line in Costa Rica. Both ventures were successful, and by 1890, Keith owned vast banana plantations, and demand in the United States for bananas outstripped supply. By the 1920's was growing bananas for the working classes in the U.S. and in Europe. United Fruit gained a reputation for ruthlessness when crossed and acted to remove governments that did not comply with its wishes. By the 1970s, United Fruit was no longer profitable and had lost its power. According to Max Weber, the goal of the bureaucratic management of United Fruit would have been to: A. provide its managers with the training they need to assume various managerial roles B. provide its managers with the tools needed to adapt to different situations C. create synergy within its departments

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
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Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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United Fruit once dominated business and politics in Central America. It was the first truly multinational modern corporation. As well as harvesting the region's bananas, the company also wielded formidable influence over small nations, which were often ruled by corrupt dictators.  United Fruit began in the 1870s as a business sideline of Minor Cooper Keith, who was also building a railway line in Costa Rica. Both ventures were successful, and by 1890, Keith owned vast banana plantations, and demand in the United States for bananas outstripped supply.  By the 1920's was growing bananas for the working classes in the U.S. and in Europe. United Fruit gained a reputation for ruthlessness when crossed and acted to remove governments that did not comply with its wishes. By the 1970s, United Fruit was no longer profitable and had lost its power.

According to Max Weber, the goal of the bureaucratic management of United Fruit would have been to:

  A.

provide its managers with the training they need to assume various managerial roles

  B.

provide its managers with the tools needed to adapt to different situations

  C.

create synergy within its departments

  D.

create sustainable nonfinancial motivation tools

  E.

achieve its corporate goal in the most efficient way possible

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