Tyler Guitars makes acoustic and electric guitars. It is struggling to determine the profitability of each guitar and deciding on which guitar to focus its sales efforts. Tyler currently has a capacity of 352 machine hours per month. The Tableau Dashboard shows data from the recent month.

FINANCIAL ACCOUNTING
10th Edition
ISBN:9781259964947
Author:Libby
Publisher:Libby
Chapter1: Financial Statements And Business Decisions
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Tyler Guitars makes acoustic and electric guitars. It is struggling to determine the profitability of each guitar and
deciding on which guitar to focus its sales efforts. Tyler currently has a capacity of 352 machine hours per month. The
Tableau Dashboard shows data from the recent month.
Selling Price & Variable Costs per Guitar
Acoustic
Variable Cost
Selling Price
225
95
Electric
Variable Cost
Selling Price
300
120
$0
$50
$100
$150
$200
$250
$300
Machine Hours per Guitar
Maximum Guitar Sales per
Month
4 hrs.
250 g...
225 g...
3 hrs.
200 g...
'3
175 g...
150 g...
2 hrs.
125 g...
100 g...
1 hrs.
75 gui...
50 gui...
25 gui...
O hrs.
O auit...
65
Acoustic
Electric
Acoustic
Electric
200
* + a bleau
->
1. Compute contribution margin per machine hour for (a) acoustic guitars and (b) electric guitars.
2. Determine the most profitable sales mix for the company.
3. Compute the month's total contribution margin for the most profitable sales mix.
Transcribed Image Text:Tyler Guitars makes acoustic and electric guitars. It is struggling to determine the profitability of each guitar and deciding on which guitar to focus its sales efforts. Tyler currently has a capacity of 352 machine hours per month. The Tableau Dashboard shows data from the recent month. Selling Price & Variable Costs per Guitar Acoustic Variable Cost Selling Price 225 95 Electric Variable Cost Selling Price 300 120 $0 $50 $100 $150 $200 $250 $300 Machine Hours per Guitar Maximum Guitar Sales per Month 4 hrs. 250 g... 225 g... 3 hrs. 200 g... '3 175 g... 150 g... 2 hrs. 125 g... 100 g... 1 hrs. 75 gui... 50 gui... 25 gui... O hrs. O auit... 65 Acoustic Electric Acoustic Electric 200 * + a bleau -> 1. Compute contribution margin per machine hour for (a) acoustic guitars and (b) electric guitars. 2. Determine the most profitable sales mix for the company. 3. Compute the month's total contribution margin for the most profitable sales mix.
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