Think of one of your favorite places to shop. How does this retailer create customer loyalty and satisfaction, encourage repeat visits, establish an emotional bond between the customer and the retailer, know the customer’s preferences, and provide personal attention and memorable experiences to its best customers?

Q: Name a retailer from which you have received personalized service,product, or promotion offerings…

A: Every company requires long term customers who are loyal to their brand and who will not jump to…

Q: perception of PlayStation product

A: According to marketing professionals, product consumption includes not only the act of buying, but…

Q: What is the role of persuasive technology in e-commerce, and how can it optimize the online shopping…

A: Persuasive technology in e-commerce plays a significant role in influencing consumer behavior and…

Q: What is retail market value

A: The retail market value represents the total value of goods and services sold by retailers during a…

Q: How good a job does your organization do in creating value for your customers based on the marketing…

A: The marketing mix is a marketing strategy tool, was traditionally limited to the core 4Ps of…

Q: Pick a company or brand that we’ve discussed in a previous chapter—Nike, Starbucks, Netflix, Apple,…

A: The efforts and activities that a company does to build relationships with its customers are known…