Answered: Think about the excessive marketing of…

Social Psychology (10th Edition)

10th Edition

ISBN:9780134641287

Author:Elliot Aronson, Timothy D. Wilson, Robin M. Akert, Samuel R. Sommers

Publisher:Elliot Aronson, Timothy D. Wilson, Robin M. Akert, Samuel R. Sommers

Chapter1: Introducing Social Psychology

Section: Chapter Questions

Problem 1RQ1

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Think about the excessive marketing of commodities that we encounter everywhere - on TV, the internet, social media, radio, etc. a. Is that excessive marketing of commodities a means of domination? b. How would Marx analyze the scenario?

Expert Solution

Step 1

Karl Marx was a German philosopher born on 5 May 1818 – 14 March 1883 who was a politician, economist, historian, sociologist, and social revolutionist. His theory of class struggle looks into how one class the capitalists dominates the working class in society. Marx wrote the famous book 'The Communist Manifesto' and the 'Das Capital' which focused on Marxism. In this answer, we are looking to relate his theory to the marketing of commodities in the form of TV, the internet, social media, radio, etc. which is popularly done throughout the globe in the current times.