Answered: There are 3 processes that move…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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There are 3 processes that move materials to and from the firm.

Question 6 options:

	True
	False

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Step 1 Introduction

The three processes that move materials to and from the firm are:

Inbound logistics: Inbound logistics is the process of receiving, storing, and distributing the raw materials and other inputs that are needed for the production of goods and services. This process involves the physical movement of materials into the firm.
Operations: Operations are the processes involved in transforming raw materials and inputs into finished goods and services. This involves a variety of activities such as manufacturing, assembling, and packaging, as well as quality control and other related activities.
Outbound logistics: Outbound logistics involves the movement of finished goods and services from the firm to customers and other end-users. This process includes activities such as order fulfillment, transportation, and delivery

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