The Trademarks Act 1999, protects well-known trademarks in two ways – an action against  registration of similar marks and action against misuse of well-known marks. Management at  SoftDev is looking to trademark their company logo.  Discuss with management the concept of trademark law in South Africa and elaborate further  on the limitations of a trademark law (discuss AT LEAST THREE (3) limitations)

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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The Trademarks Act 1999, protects well-known trademarks in two ways – an action against 
registration of similar marks and action against misuse of well-known marks. Management at 
SoftDev is looking to trademark their company logo. 
Discuss with management the concept of trademark law in South Africa and elaborate further 
on the limitations of a trademark law (discuss AT LEAST THREE (3) limitations)

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