Answered: The owner of Showtime Movie Theaters,…

MATLAB: An Introduction with Applications

6th Edition

ISBN:9781119256830

Author:Amos Gilat

Publisher:Amos Gilat

Chapter1: Starting With Matlab

Section: Chapter Questions

Problem 1P

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Question

The owner of Showtime Movie Theaters, Inc. would like to predict weekly gross revenue as a function of advertising expenditures. Historical data for a sample of eight weeks follow.

Weekly Gross Revenue ($1000s)	Televison Advertising ($1000s)	Newspaper Advertising ($1000s)
96	5.0	1.5
90	2.0	2.0
95	4.0	1.5
92	2.5	2.5
95	3.0	3.3
94	3.5	2.3
94	2.5	4.2
94	3.0	2.5

Part A: Develop an estimated regression equation with the amount of television advertising as the independent variable.

Part B: Develop an estimated regression equation with both television advertising and news paper advertising as independent variables.

Part C: Is the estimated regression rquation coefficient for television advertising expenditures the same in part (a) and in part (b) ? Interpret the coefficient in each case.

Part D : Predict Weekly gross revenue for a week $3500 is spent on television advertising and $1800 is spent on newspaper advertising?

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