The operating revenues of the three largest business segments for Time Warner, Inc., for a recent year follow. Each segment includes a number of businesses, examples of which are indicated in parentheses. Time Warner, Inc. Segment Revenues (in millions) Turner (cable networks and digital media) Home Box Office (pay television) Warner Bros. (films, television, and videos) Turner Home Box Office Warner Bros. $77,000 55,500 78,500 Assume that the variable costs as a percent of sales for each segment are as follows: 43% 43% 48% a. Determine the contribution margin and contribution margin ratio for each segment from the information given. When required,

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Chapter1: Financial Statements And Business Decisions
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Segment Contribution Margin Analysis
The operating revenues of the three largest business segments for
Time Warner, Inc., for a recent year follow. Each segment includes
a number of businesses, examples of which are indicated in
parentheses.
Turner (cable networks and digital media)
Home Box Office (pay television)
Warner Bros. (films, television, and videos)
Turner
Home Box Office
Warner Bros.
Time Warner, Inc.
Segment Revenues
(in millions)
Assume that the variable costs as a percent of sales for each
segment are as follows:
Revenues
Variable costs
$77,000
55,500
78,500
Contribution margin
Contribution margin ratio (as a percent)
43%
a. Determine the contribution margin and contribution margin ratio
for each segment from the information given. When required,
round to the nearest whole millionth (for example, round 5,688.7
to 5,689). Round contribution margin ratio to whole percents for
each segment from the information given.
43%
48%
Turner
Home Box Office
Warner Bros.
Transcribed Image Text:Segment Contribution Margin Analysis The operating revenues of the three largest business segments for Time Warner, Inc., for a recent year follow. Each segment includes a number of businesses, examples of which are indicated in parentheses. Turner (cable networks and digital media) Home Box Office (pay television) Warner Bros. (films, television, and videos) Turner Home Box Office Warner Bros. Time Warner, Inc. Segment Revenues (in millions) Assume that the variable costs as a percent of sales for each segment are as follows: Revenues Variable costs $77,000 55,500 78,500 Contribution margin Contribution margin ratio (as a percent) 43% a. Determine the contribution margin and contribution margin ratio for each segment from the information given. When required, round to the nearest whole millionth (for example, round 5,688.7 to 5,689). Round contribution margin ratio to whole percents for each segment from the information given. 43% 48% Turner Home Box Office Warner Bros.
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