1 QUESTION 9The Marriott group of hotels wants to use the DEA method to compare the productivity of the JW Marriott hotel at three locations Chicago (C), New York (NY), and Los Angeles (LA). The input dimensions to be considered are laborhours and marketing expenditure. Output dimensions are monthly revenue and the service rating. The numbers for these different metrics are given in the table below. For Chicago to match the monthly revenue of New Yark giventhe current productivity level, how much should its marketing spend rise up to (round your answer to the closest integer)? Given this answer, can we say that Chicago is more productive than New York?LABOR HOURSMARKETINGMONTHLYSERVICESPENDREVENUERATINGChicago1200$100000$7600004.5NY1400$106000$8400004LA1000$96000$700000O $110526, No, Chicago is not more productive than NYO $110526, Yes, Chicago is more productive than NY.O S106000; No, Chicago is not more productive than NY.O S106000; Yes, Chicago is more productive than NY.

Marketing spend for Chicago = 100000Marketing spend for NY = 106000Revenue for Chicago =…

Answered: The Marriott group of hotels wants to…

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter2: Introduction To Spreadsheet Modeling

Section: Chapter Questions

Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...

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