The correct statement about any food chain stores is --. O a. they centralize function. O b. they offer economic of scale in buying. O c. they integrate wholesaling and retailing function. O d. they can hire good managers.

The correct statement about any food chain stores is --. O a. they centralize function. O b. they offer economic of scale in buying. O c. they integrate wholesaling and retailing function. O d. they can hire good managers.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Concept explainers

Market Research Methodology

Market research refers to employing strategies, collecting data, and studying the target audience of a product by an organization. Businesses analyze customer data to figure out consumer trends, improve product design, improve user experience, develop customer-centric marketing campaigns, generate high-quality leads, and boost conversion rates. Phone surveys, test marketing strategies, and focus groups can be used for marketing research.

Question

The correct statement about
any food chain stores is
|
--.
O a. they centralize function.
O b. they offer economic of
scale in buying.
O c. they integrate
wholesaling and
retailing function.
O d. they can hire good
managers.

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