Suppose you are working as a manager supervising the frontline employees. You want these production employees at your company to be more motivated to complete their assignments more efficiently. They are confident that they can perform their jobs more efficiently and the rewards you give employees (pay checks, paid time off, etc.) are valued by these people. a. Please identify the one element of Expectancy Theory that requires improvement and give your analyses. b. Identify three possible actions that would increase employee motivation through the identified element in the first question.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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Suppose you are working as a manager supervising the frontline employees. You want these production employees at your company to be more motivated to complete their assignments more efficiently. They are confident that they can perform their jobs more efficiently and the rewards you give employees (pay checks, paid time off, etc.) are valued by these people.

a. Please identify the one element of Expectancy Theory that requires improvement and give your analyses.

b. Identify three possible actions that would increase employee motivation through the identified element in the first question. 

 

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