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What steps would you advise John Lewis to take to research the market for virtual stores in central London?
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- If you were a buyer for zulily, what data would you like to have about customer purchase habits?Promote a cereal bar that you have recently launched or organic olive oil to a target segment in Palestine. You should apply the different concepts, theories and tools you learned throughout this course. The following prompts should guide you in writing up your term paper: Start by specifying whether you’re promoting a healthy snack bar or a healthy food restaurant then define your targeted market: Explain how you can choose popular culture to promote your product: choose a brand name for your cereal bar or organic olive oil and/or a logo Explain what form/s of reference group influence you can apply to entice your target market to select and buy your brand. Explain how you can motivate the target consumers to buy your brand through product involvement and advertising involvement. Explain how you can use the drive theory and expectancy theory in your ads to promote your brand. How can you apply the trait theory to position your brand? Explain how you can reflect a consumption style…Take a trip to a shopping centre, mall or district within your community. Choose a retail store within this centre, such as a department store, DIY store,clothing shops or supermarket. The store you choose must be one that has theproducts displayed on shelves and which would allow shoppers to enter and walk around the aisles to view the products close up. Step 2: Once you have identified the store, enter the store and choose a product category within the store. Visit the product category and choose one product from this category to answer the follow questions in relation to that product response must beAPA compliant with references from 2 scholarly academic sources (not from Wikipedia) Product to be used is the "head and shoulders 12.5 fl oz classic clean dandruff shampoo" as the product. give a thorough analysis please (2) Comment on the information provided on label (Informational or promotional) (5) Who is the product targeted to? Who is the target audience? (6) What…
- Take a trip to a shopping centre, mall or district within your community. Choose a retail store within this centre, such as a department store, DIY store,clothing shops or supermarket. The store you choose must be one that has theproducts displayed on shelves and which would allow shoppers to enter and walk around the aisles to view the products close up. Step 2: Once you have identified the store, enter the store and choose a product category within the store. Visit the product category and choose one product from this category to answer the follow questions in relation to that product response must beAPA compliant with references from 2 scholarly academic sources (not from Wikipedia) Product to be used is the "head and shoulders 12.5 fl oz classic clean dandruff shampoo" as the product. give a thorough analysis please (1) Comment on the information provided on label is it (Informational or promotional)(3) Based on how the product was displayed, what position do you believe it command…Is it possible to launch his product successfully without any well- coordinated marketing strategy? What are the possible disadvantages and consequences of this approach?How does using WhatsApp to make a VoIP call while traveling overseas affect the TelCo? Can CRM systems aid in online shopping?
- How would you describe Honest Tea’s ideal level of market coverage? Why would this intensity of market coverage be appropriate for such beverages?What problems prevent more people from using online shopping?Instructions Suppose you want to promote a line of costume jewelry to upper-middle class teenaged girls. What factors, you think, would influence the buying behavior of your target market? How each of these factors will affect their buying patterns?