Step 1: Increase Urgency We will move toward and become like that which we think about. This means we must prompt the individuals in the situation we are trying to change to begin thinking about and moving toward change. To do this successfully, we have to give them a reason! Most individuals are slow to take action when they have no motivation to do so. But how do we do that? And how do we accomplish not just motivation, but urgent motivation? Specific questions or items to address: Read Step 1 “Increase Urgency” from Kotter and Cohen's The Heart of Change. Review the questions page in the exercise to construct part of your project which addresses the need to create urgency. Use the list of questions the exercise along with the feedback you received from your instructor to revise and improve Part 1 of your project. Here are the questions from the text: For the organizational unit over which you have some influence (corporate, division, department), is there a need for large-scale change? Are competitors leaping ahead but your organization is not? Are there technological discontinuities that others are exploiting but your organization is not? Are you bogged down in the past? Are there wonderful new opportunities that will require significant change on your part? If yes, How high is the urgency regarding these problems or opportunities?

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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Step 1: Increase Urgency

We will move toward and become like that which we think about. This means we must prompt the individuals in the situation we are trying to change to begin thinking about and moving toward change. To do this successfully, we have to give them a reason! Most individuals are slow to take action when they have no motivation to do so. But how do we do that? And how do we accomplish not just motivation, but urgent motivation?

Specific questions or items to address:

Read Step 1 “Increase Urgency” from Kotter and Cohen's The Heart of Change. Review the questions page in the exercise to construct part of your project which addresses the need to create urgency. Use the list of questions the exercise along with the feedback you received from your instructor to revise and improve Part 1 of your project.

Here are the questions from the text:

For the organizational unit over which you have some influence (corporate, division, department), is there a need for large-scale change? Are competitors leaping ahead but your organization is not? Are there technological discontinuities that others are exploiting but your organization is not? Are you bogged down in the past? Are there wonderful new opportunities that will require significant change on your part? If yes,
How high is the urgency regarding these problems or opportunities?

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