situation 2 You work as a salesperson for a company. You unknowingly sold a product that has proven defective to multiple customers. Determine the audience(s) you will need to contact to explain this situation. Analyze the dimensions of the context, whether physical, social, chronological or cultural, that could affect whether the desired message is carried. What is the most appropriate channel and means of communication to work with this situation? Because? If you had to use more than one channel, which ones would you use and in what order? Write a letter with at least 3 paragraphs with the content that this communication would have, which is based on the channel and the selected means of communication.
situation 2 You work as a salesperson for a company. You unknowingly sold a product that has proven defective to multiple customers. Determine the audience(s) you will need to contact to explain this situation. Analyze the dimensions of the context, whether physical, social, chronological or cultural, that could affect whether the desired message is carried. What is the most appropriate channel and means of communication to work with this situation? Because? If you had to use more than one channel, which ones would you use and in what order? Write a letter with at least 3 paragraphs with the content that this communication would have, which is based on the channel and the selected means of communication.
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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situation 2
You work as a salesperson for a company. You unknowingly sold a product that has proven defective to multiple customers.
Determine the audience(s) you will need to contact to explain this situation.
Analyze the dimensions of the context, whether physical, social, chronological or cultural, that could affect whether the desired message is carried.
What is the most appropriate channel and means of communication to work with this situation? Because?
If you had to use more than one channel, which ones would you use and in what order?
Write a letter with at least 3 paragraphs with the content that this communication would have, which is based on the channel and the selected means of communication.
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