Selling physical products through an online e-commerce store can be lucrative, although it is also competitive. Elaborate on how a brick and mortar business find customers compared to how e-commerce stores find customers and further explain ANY FIVE (5) advantages of e-commerce retail.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Selling physical products through an online e-commerce store can be lucrative, although it is also
competitive. Elaborate on how a brick and mortar business find customers compared to how e-commerce
stores find customers and further explain ANY FIVE (5) advantages of e-commerce retail.

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