Please do not give solution in image format thanku Tennair Corporation manufactures cooling system components. The company has gathered the following information about two of itscustomers Evans Equipment and Rogers Refrigeration.EvansEquipmentSales revenueRogersRefrigeration$ 160,00061,000Cost of goods soldGeneral selling costs$ 229,000102,00037,00023,80028,500General administrative costs17,850Cost-driver data used by the firm and traceable to Evans and Rogers are:Customer ActivitySales activityOrder takingSpecial handlingSpecial shippingCustomer ActivitySales activityOrder takingSpecial handlingSpecial shippingCost DriverSales visitsSales ordersUnits handledShipmentsEvans Equipment12 visits31 orders460 units.33 shipmentsPool Rate$ 97027844460Rogers Refrigeration9 visits36 orders410 units44 shipmentsRequired:A. Perform a customer profitability analysis for Tennair. Compute the gross margin and operating income on transactions related toEvans Equipment and Rogers Refrigeration. Required:A. Perform a customer profitability analysis for Tennair. Compute the gross margin and operating income on transactions related toEvans Equipment and Rogers Refrigeration.Gross marginOperating incomeEvansEquipmentRogersRefrigerationB. Compute gross margin as a percentage of sales revenue. Then compute (1) general selling and administrative costs as a percentageof gross margin and (2) total customer-related costs (.e., costs that arise from sales visits, order taking, and special handling andshipping) as a percentage of gross margin.Note: Round your answers to 2 decimal places.Gross marginGeneral selling and administrative costsCustomer-related costsEvans%%%Rogers

Customer profitability analysisCustomer profitability analysis is the type of analysis done for the…

Required: A. Perform a customer profitability analysis for Tennair. Compute the gross margin and operating income on transactions related to Evans Equipment and Rogers Refrigeration. Gross margin Operating income Evans Equipment Rogers Refrigeration B. Compute gross margin as a percentage of sales revenue. Then compute (1) general selling and administrative costs as a percenta of gross margin and (2) total customer-related costs (.e., costs that arise from sales visits, order taking, and special handling and shipping) as a percentage of gross margin. Note: Round your answers to 2 decimal places. Gross margin General selling and administrative costs Customer-related costs Evans % % Rogers