Transcribed Image Text: A SPECTACULAR DOWNFALL
The sport of soccer, known as football outside of North America, was tarnished by evidence
of bribery and corruption at FIFA, football's global governing body. In particular, the culture
created under FIFA's defiant president, Joseph "Sepp" Blatter, appeared to endorse greed
on a spectacular scale as votes from FIFA delegates were allegedly made available for sale as
countries sought to win the rights to host the World Cup every four years.
When 14 FIFA officials were arrested in their Zurich, Switzerland, hotel rooms on May 27,
2015, on the eve of a congress meeting, the world of soccer was taken by surprise,
especially since those arrests were made at the request of the U.S. Department of Justice
(DOJ). By December 2015, a total of 16 officials had received a 92-count indictment on
criminal charges including racketeering, money laundering, and wire fraud amounting to
more than $150 million over the past 24 years.
The money was allegedly received from national sports associations seeking to influence the
appointment of host cities for World Cup championships, and from companies with
commercial connections to FIFA seeking "lucrative media and marketing rights" to FIFA
tournaments. The scheduled World Cup championships in Russia (2018) and Qatar (2022)
came under particular scrutiny, with the award to Qatar raising the most suspicions, since
football would be a very difficult sport to play in the average 100 to 115 degree heat and
stifling humidity of a Qatari summer.
THE BLATTER REIGN
While the DOJ arrests prompted worldwide media coverage, sports media journalists and
officials were less surprised. Blatter's 17-year reign as FIFA's eighth president had been
married by frequent allegations of corruption from the day he won the office in 1998 after
serving 17 years as the top deputy to the retiring president, Joao Havelange. The vote
against his Swedish rival, Lennart Johansson, was very close, leading to bribery allegations
that were proven.
Toward the end of his first term in office, Blatter was implicated in the bankruptcy of FIFA's
marketing partner, International Sports and Leisure (ISL) that collapsed with debts of more
than $100 million. While investigations verified kickbacks to FIFA executives amounting to
tens of millions of dollars, Blatter walked away with an assessment of "clumsy" conduct but
no evidence of criminal or unethical behaviour.
Over the next decade, Blatter was connected to numerous scandals related to bribes,
financial mismanagement, and highly questionable tactics during re-election campaigns, but
emerged unscathed. In 2011, FIFA convened an independent panel to propose governance
reforms in the face of increasing criticism over the conduct of Blatter and his team of senior
executives. Recommendations of fixed terms, age limits, and increased transparency of
association finances were ignored. Those that sought to challenge Blatter in elections or in
the proposal of policy changes were rewarded with a swift departure from the organization.
It is a testament to Blatter's apparent control over FIFA that he was re-elected for a fifth
term as president immediately following the May 27, 2015, arrests. He responded to the
actions of the DOJ and British media in covering the story by saying: "I forgive but I don't
Transcribed Image Text: forget". However, when the extent of the alleged malfeasance was made public. Blatter
announced his resignation from the presidency four days later, declaring that: "FIFA needs a
profound restructuring."
The beginning of the end for Blatter came on September 25,2015, when Swiss investigators
issued criminal proceedings against him in relation to the assignment of valuable World Cup
television rights to former FIFA official Jack Warner for a fraction of their true value. The
contract dated back to 2005 when the Carribbean broadcast rights for the 2010 and 2014
World Cups were sold to Warner for a mere $600,000. He then sold those rights to a
Jamaica based cable television station for an alleged $15 million to $20 million profit.
THE END OF A DARK ERA
In the face of mounting allegations against Blatter, long time FIFA sponsors, including
McDonald's, Visa, Coca-Cola, and Anheuser-Busch InBev, began calling for Blatter to sever
all ties with FIFA, labelling him as an obstacle to reform. Blatter remained defiant, even in
the face of a formal suspension by the organization's ethics committee for 90 days. On
December 21, 2015, Blatter and Michel Platini, the president of UEFA, European football's
governing body, were found guilty of ethics violations by FIFA's ethics committee and
barred from the sport for eight years. Both men appealed the decision to the Court of
Arbitration for Sport, and their ban was reduced to only six years.
On February 25, 2016, 45-year-old Gianni Infantino, the former general secretary of UEFA,
was appointed as Blatter's successor as the ninth president of FIFA on a platform that
committed to restoring "the image of FIFA and the respect of FIFA." Blatter, who turned 80
in March 2016, announced: "With the adoption of [reforms), expectations on him will be
even higher. But I am convinced that my successor will put them in place. had this burden
on me. And now it is finished."
In June 2018, Blatter attended the World Cup in Russia as the invited guest of President
Vladimir Putin in spite of his six-year ban. When asked about how the visit would be
perceived by FIFA, Blatter responded: "It will be a sporting and diplomatic mission for me."
Required:
(a) Identify which stakeholders were impacted by Blatter's leadership at FIFA of the above
case.
(b) Discuss the failures identified in corporate governance in the above case.
(c) Report any evidence of good corporate. Governance in the above case.