3 QUESTION 20Which of the following is not a reason business use marketing research?a. identifying market opportunitiesb. solving marketing problemsc. monitoring market performanced. deciding how many staff to hire to manufacture the goodsQUESTION 21Click Save and Submit to save and submit. Click Save All Answers to save all answers.F7FBF9F5F6

The marketing process requires four elements to cater to customers that are product, price, place,…

Answered: QUESTION 20 Which of the following is…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Ch. 19 Q9
A.3 Yellowburn University, a not-for-profit higher education organization, has the following mission statement: ‘We aim to deliver excellent tuition in state-of-the-art facilities to help develop socially responsible students and to contribute to global academic research.’ Which TWO of the following would be appropriate objectives to fit in with this mission? To deliver the best possible lessons. Each member of staff is to write two research papers for publication over the next two years. To increase car parking space at the university by 10% in the next 12 months to improve access. To get 15% of all students to receive first class honors degrees each year. To ensure 100% attendance from all students for every lecture.
am. 105.

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QUESTION 20 Which of the following is not a reason business use marketing research? O a. identifying market opportunities b. solving marketing problems c. monitoring market performance d. deciding how many staff to hire to manufacture the goods