Q2. The University of Australia (TUA) – a fictitious entity – is a large university with over 30,000 enrolled students, based in Sydney, Australia. It has four satellite campuses in several locations throughout Australia. TUA has an internal central IT Services Group (ITSG) that provides IT services across all five campuses. ITSG is investigating introduction of the ITIL framework to guide improvement of the quality and range of IT services offered. Based on the information above answer the questions below: Q1| what are the disadvantages and challenges that are unique to ITIL? Clearly describe your answer with examples.

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Applications of CRM

Customer Relationship Management (CRM) is a software/ tool that helps a business to manage its relationship with its customers, clients, and vendors. In other words, CRM software assists businesses in improvising their relations with their customers throughout the buying process. It is an end-to-end solution comprising service cloud, commerce cloud, marketing cloud, AI-based Customer Data Platform (CDP), and sales cloud.