Post-Covid, XYZ Ltd. want to do a major overhaul of the organization. They know that it is not going to be easy to bring about a change in the organization. Can you guide them about the Change Management Process?
Post-Covid, XYZ Ltd. want to do a major overhaul of the organization. They know that it is not going to be easy to bring about a change in the organization. Can you guide them about the Change Management Process?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Post-Covid, XYZ Ltd. want to do a major overhaul of the organization. They know that
it is not going to be easy to bring about a change in the organization. Can you guide
them about the Change Management Process?
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